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Honey Drop Wins SIAL d'OR 2010 Awards

June 2010
PEI Product Wins SIAL d’OR 2010 Awards

SIAL (Salon International de l'Alimentation) is the world’s largest food tradeshow.  The SIAL d’OR 2010 Awards recognizes nine of the world’s most innovative and successful new-product launches that came to market after November of 2008.  FTC is proud to say that a Prince Edward Island company, Island Abbey Foods, has won two SIAL d’OR awards with its Honibe Honey Drop product. The first award was for Best Sweet Grocery Product 2010 and the second was for Best of Canada 2010. It is also in the running for overall winner of SIAL 2010 – one of nine finalists worldwide. 

The SIAL d’OR awards are judged by a panel that is comprised of 30 judges from 30 different countries.  The nine finalists were chosen from a product field of over 250 of the world’s best new products.  

The Honey Drop™ solves a common problem: liquid honey can be messy. The Honey Drop™ is an individual serving (one teaspoon / 5 g.) of 100% pure dried honey without any additives. It is ideal for sweetening tea or coffee. Simply drop into a hot beverage and stir. You have all of the natural honey flavour without the usual honey mess.

Since 2004, the Food Technology Centre has provided technical support for the development of the dehydration process as well as providing factory space to manufacture the Honibe products. In 2009 Island Abbey Foods graduated from the Food Technology Centre incubation factory to their own manufacturing facility. "Without the technical assistance and incubation support provided by the Food Technology Centre", says Mr. Rowe, "Island Abbey Foods would not be here today."

Congratulations to John Rowe and to all who have helped him with this world class achievement!